Want to make your customers feel special? Create a dedicated Rewards page on your website to introduce them to your Loyalty and Rewards program. This page will serve as a comprehensive resource, showing customers how to earn and use rewards, join the referral program, and climb up the VIP tiers.

A well-crafted rewards page not only informs your customers about the benefits but also motivates them to engage more with your brand. Learn how to set up a rewards page on your store using Growave widgets.

This guide will help you boost customer engagement, increase sales, and create a loyal customer base. Discover tips to maximize your rewards program and align it with your brand's goals.

Complete the onboarding process in the Growave admin panel and configure the Loyalty and Rewards program for your shop. This includes:

Follow these steps to create a compelling and functional rewards page

Now you can customize your Rewards page by choosing which sections to include, arranging their order, and adding Growave widgets. Ensure the page aligns with your brand’s tone and voice for a cohesive customer experience.

Customize your rewards page to reflect your brand’s voice and style, making it more engaging and aligned with your overall brand identity. To do this:

Navigate to Shopify → Online Store → Themes → Customize:

Open Pages and select "growave-reward-page":

Begin by adding a welcoming message that introduces your Loyalty and Rewards Program. Highlight key benefits such as faster checkout, wishlists, and first-order discounts. Include clear calls to action, like "Join now" and "Log in", to encourage users to start using the rewards program:

Creating an inviting and informative welcome message is key to engaging your customers from the moment they land on your rewards page. Here are a few examples to inspire you:

You can configure a similar section in the theme customizer by adding an Image banner (standard Shopify section), as illustrated below:

Include a "How it works" section to provide a brief overview of your loyalty program. Highlight key steps such as joining for free, earning points with each purchase, and redeeming points for discounts and rewards. Ensure the explanation is clear and accessible to demonstrate that the program is user-friendly for everyone.

To add a "How it works" section, use the Multicolumn section (standard Shopify section) in the page customizer:

Make sure App embeds are enabled: In the page customizer menu, go to App embeds and turn on the Growave toggle:

By clicking the "Add section" button in the page customizer and navigating to the "Apps" section, you can find the Growave widgets.

These widgets are designed to enhance your customer's experience by providing quick access to all earning and redeeming rules on the Rewards page.

This feature ensures that customers can easily understand the guidelines for earning and redeeming rewards. Using these widgets promotes transparency and trust, boosting customer engagement and enhancing overall satisfaction.

This widget displays rewards that customers have earned or redeemed through Points, Referrals, or VIP Tiers but have not yet applied.

Introduce your customers to your VIP Tiers program. This widget displays all the VIP levels available in your shop and the benefits customers will receive upon reaching each level.

Highlighting VIP tiers on your Rewards page is key to boosting engagement and loyalty. Clearly outlining each level's benefits motivates customers to strive for higher tiers, enhancing their experience.

The background color of the current tier card uses the Theme Primary Color, with the text color always set to white.

The background color of other tier cards applies the Theme Primary Color with transparency, while the text color adapts from the Theme Primary Color.

Displays rewards for the Referring customer and Referred friend, along with the referral link and sharing options. Merchants already using the Rewards page will need to manually add this widget. For new rewards pages, the widget will be added automatically.

The Referral program widget is an essential part of your Rewards page. It ensures customers easily understand how the program works, the rewards they receive for referring friends, and the benefits for their friends. Providing this information upfront helps expand your customer base and encourages new clients to make their first purchases.

This widget can be embedded on the Rewards page, providing logged-in and eligible customers with a clear overview of their rewards activity. It displays past transactions, earned and redeemed points, and other loyalty interactions, helping customers stay informed about their progress.

By integrating the History widget into your Rewards page, you enhance transparency and engagement, making it easier for customers to track their participation in your loyalty program.

The last but not least important section of a well-structured rewards page is the FAQ section. To add the FAQ section, use a Collapsible content (standard Shopify section) in the page customizer:

It's crucial to ensure your customers fully understand how your rewards program works and address any potential questions by providing comprehensive answers. By offering clear and accessible information in the FAQ section, you'll build trust and encourage more effective participation in your rewards program.

A well-structured rewards page is vital for any online store aiming to boost customer loyalty and engagement. By clearly showcasing your rewards program, VIP tiers, referral details, and an informative FAQ section, you create a compelling experience that motivates customers to return and participate actively. This not only strengthens customer relationships but also enhances overall satisfaction and retention.

If you have any questions or need further assistance, please reach out to us at [email protected] or use the chat icon in the bottom right corner of your screen. We’re here to help you make the most of your rewards page and achieve your business goals. 🤗