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How customers manage Wishlists on the storefront

A complete guide on how customers can create lists, manage saved products, and share wishlists on your storefront, including guest wishlist settings.

Written by Simon Akhrameev

Overview

The Wishlist app allows customers to save products to a list for future purchase and share them via email or social media. Customers can view and manage all their lists either from the Wishlist floating widget or the dedicated Wishlist page.

There is no limit to how many lists a user can create. Each list offers a flexible and intuitive interface, enabling users to manage their saved items with ease.


Key benefits

  • Create and organize lists: Users can create multiple wishlists, rename them, and delete any that are no longer needed.

  • Manage saved items: Products can be added to a list, moved between lists, or removed from the list entirely.

  • Share lists: Wishlists can be shared with others through a unique link.


How to add items to a list

Customers can save products using the Add to Wishlist button on product pages or by clicking the Add to Wishlist icon on product cards.

  • If a customer hasn't created a list yet, clicking this button automatically adds the item to a default list called Favorites.

  • If there are two or more lists created, customers will see the Save to wishlist modal with existing lists. Customers shall click wishlist icon next to the list name to add it.

    Growave - Wishlist - Add items to Wishlist - Save to wishlist modal

How to create a new list

When customers open the Wishlist page or Wishlist floating widget without any saved items, they will see an empty state with automatically created default lists.

To create a new list:

  1. Click on Add a new list (the folder icon) on the Wishlist page or the Wishlist floating widget.

  2. Choose the type of list:

    • Classic: A standard wishlist you can edit and share.

    • Gift registry: Let friends pick, reserve, and buy for you (only visible if the Gift Registry program is enabled).

  3. Enter a Wishlist name and select items from your recently viewed products.

  4. Click Create wishlist.

Growave - How to create a new list

📘 Note

For a Classic wishlist, if no name is provided, the selected products will be added to the default Favorites list.


Managing the lists

Customers can manage their lists directly from the Wishlist page or Wishlist side drawer.

Edit or delete a list

Click the pencil icon next to the list name to open the editor. From here, users can:

  • Change the wishlist name and click Save.

  • Click Duplicate to make a copy.

  • Click Delete list to remove it completely.

⚠️ Important

The default Favorites list is automatically recreated if deleted. To completely delete this default list, user shall create their own custom lists first.

Share a list

Below the list name, customers can use the sharing block to distribute their list. They can click the link icon to copy a direct URL, or use the social media icons to share via email, Facebook, Pinterest, X, and WhatsApp.

Growave - Wishlist floating widget - Wishlist sharing options

Sort items

Click the sort icon (up and down arrows) on the right side to organize the list. Options include:

  • Recently added

  • Name A-Z

  • Name Z-A

  • Price High-Low

  • Price Low-High

Growave - Wishlist floating widget - Sorting dropdown

Managing products in a list

Each product card inside the Wishlist widget displays the product image, title, selected variant (if any), and price.

To manage an individual item, click the three dots icon (more options) in the top right corner of the product image. The available options depend on the product:

  • Delete: Removes the item from the current list.

  • Move to: Transfers the item to another existing list. (This only appears if the user has multiple lists that do not already contain this product).

  • Options: Allows the customer to change the product variant directly within the wishlist. Appears only if the product has variants (e.g., color or size). Clicking this opens a Change product options modal. After selecting the new variant, click Apply.

Growave - Wishlist floating widget - Product three dots menu with Delete, Options, and Move to

Purchasing items

To buy a saved item, click the Add to cart button on the product card. Once the item is successfully added, the button will change to Show in cart.


Guest Wishlist settings

In the Growave admin panel, you can control whether guests must provide an email address before interacting with Wishlist features.

To adjust this:

  1. Navigate to Wishlist in the admin panel.

  2. Click on Settings.

  3. Enable or disable the Require guests to provide email addresses checkbox.

Growave - Wishlist - Settings - require guests to provide email

When the setting is enabled

  • Guests are prompted to enter their email address before they can save items to a wishlist.

  • Their saved items are tied to this email, allowing them to access their wishlist later.

  • Guests can also opt in to receive wishlist reminders and store updates.

When the setting is disabled

  • Guests can freely add items and create lists without signing up.

  • A Save my wishlist link appears in the widget. When clicked, it asks the guest to provide an email address.

  • After submission, they receive a follow-up email with a personalized link to access their wishlist in the future.

These settings provide flexibility in how you manage guest interactions and help encourage user registration while maintaining a seamless shopping experience.


If you have any questions or face issues, feel free to contact us at [email protected] or use the chat icon in the bottom-right corner of your Growave admin panel. We're here to help! 🤗

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