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How to use Boost campaigns feature

Create time-limited offers to multiply points and drive customer engagement

Simon Akhrameev avatar
Written by Simon Akhrameev
Updated this week

πŸš€ Feature availability

Boost campaigns are available starting from the Growth plan.

Overview

Boost campaigns let you run time-limited promotions where customers earn multiplied points for eligible orders or products. Use boost campaigns to:

  • Increase engagement during sales events or holidays.

  • Promote specific products or collections.

  • Reward high-value orders with extra points.

  • Encourage repeat purchases by creating urgency.


How to use Boost campaigns

1. Navigate to the Boost campaign section

  • In the Growave admin panel, navigate to Rewards β†’ Points β†’ Boost campaigns.

  • Click Create boost campaign.

Growave - Rewards - Points - Boost campaign

2. Set up your campaign

On the campaign setup page, configure the following:

  • Campaign name: Enter a clear name to identify the promotion.

  • Points multiplier: Set how many times to multiply the earned points.

  • Boost type: Choose what the promotion applies to:

    • Order boost β€” multiply points for all orders.

    • Collection boost β€” apply the multiplier to an entire collection. Click Select collection and add the collection from the list.

    • Product boost β€” apply the multiplier to a specific product. Click Browse and add the product from the pop-up window.

  • Date range and timing: Define start and end dates, plus start and end times (e.g., 08:00).

  • Customer eligibility (optional) – Target the campaign to specific customer groups:

    • Inclusion β€” allow only customers with listed tags.

    • Exclusion β€” forbid customers with listed tags.

3. Manage your campaign

  • Click Save to launch the campaign.

  • Use Edit in the campaign list or Delete in the boost campaign page to manage existing campaigns.

  • Confirm deletion in the dialog: β€œThis action cannot be undone. Are you sure you want to delete this boost campaign?”


Key considerations

  • Priority of multipliers: Only one multiplier applies at a time, in this order:

  1. Birthday points multiplier

  2. Boost campaign multiplier

  3. VIP Tier multiplier

⚠️ Important

If multiple multipliers are active, the Boost campaign takes priority over VIP Tiers but not over Birthday multipliers.

  • Limits and restrictions:

    • You can create up to 10 boost campaigns.

    • Only one order boost can be active at a time.

    • Duplicate boosts for the same product, variant, or collection are not allowed.

  • Plan requirement: Boost campaigns are available on the Growth plan and higher.


FAQs

Can I run multiple boost campaigns at once?

Yes, but only up to 10 total campaigns. You can combine order, product, variant, and collection campaigns as long as they don’t conflict.

What happens if a customer qualifies for multiple multipliers?

Only one multiplier applies, with the following order of priority: birthday β†’ boost campaign β†’ VIP Tier.

Can I target boost campaigns to specific customers?

Yes. Use customer tags to include or exclude groups of customers from a campaign.


Feel free to reach out to us at [email protected] or via the chat icon in the bottom-right corner if you have any questions or need further assistance.

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