How customers can redeem their points for rewards

In the Growave app, customers can earn loyalty points through various on-site actions and redeem them for valuable rewards. This guide will help you understand how to set up and manage different redemption rules in Growave, ensuring your customers can take full advantage of their earned points.

Types of spending rules

You can choose from five types of points redemption rules and enable the rewards that best suit your needs. Here are the available options:

  • Amount discount
  • Percentage discount
  • Free shipping
  • Free product
  • Gift card

You can configure these options by navigating to Rewards Points tab → Ways to redeem in the Growave admin.

Growave - Rewards - Points - ways to redeem


Sales channel options

Sales channel options are available for Amount discount and Percentage discount. Select the channel that best suits your needs, providing flexibility for rewarding options in both online and physical stores:

Growave - Rewards - Ways to Redeem - Discount Availability POS_Onlie_Both

  • Online store — Discounts are available only in the Online store. Online store is selected by default for new shops.
  • Shopify POS — Discounts are available only on Shopify POS. Learn more about Growave + Shopify POS integration.
  • Both — Discounts are available in both sales channels.

NOTE: If "Shopify POS" or "Both" is selected, only the Fixed discount type option will be available.


Amount discount

The Amount discount reward provides a fixed monetary discount on the total order cost. You can configure amount discounts with either a fixed or variable discount type. Here's how it works:

  • Fixed discount: Set a specific number of points that customers must redeem to receive a fixed monetary amount off their order. This option provides a consistent discount amount for each redemption.

Growave - Rewards - Ways to Redeem - Discount type

  • Variable discount: This option allows customers to redeem a certain number of points for a defined monetary discount multiple times. For example, a shop owner can set a $1 discount to cost 100 points.

Variable discounts in Growave Rewards widget

To prevent users from redeeming large discounts, e.g. $100 for 10,000 points, it's essential to set minimum and maximum redeemable values, thus balancing the redemption process and encouraging more frequent use of points.


Percentage discount

The Percentage discount reward provides a discount based on a percentage of the total order cost.

You can configure percentage discounts with either a fixed or variable discount type. Here's how it works:

  • Fixed discount: Set a specific number of points that customers must redeem to receive a fixed percentage off their order. This option provides a consistent discount rate for each redemption.
  • Variable discount: This option allows customers to redeem a certain number of points for a defined percentage discount multiple times. For example, a shop owner can set a 1% discount to cost 100 points.

NOTE: If minimum and maximum redeemable values are not set, users with many points could redeem significant discounts, e.g. a 100% discount for 10,000 points.

Make sure you carefully manage the points-to-discount ratio to avoid offering excessive discounts on high-value orders. Consider implementing minimum and maximum points limits to control the discount range effectively.

Growave - Rewards - Ways to Redeem - Percentage Discount - Varibale - min-max


Free shipping

Let your customers redeem a Free shipping discount for points they have earned through on-site activities. You can set up the following for the Free shipping spending rule:

  • Point value: Specify the number of points required to redeem free shipping.
  • Set minimum purchase amount: Define the minimum order value that must be met to qualify for free shipping.
  • Set maximum free shipping rate: Disallow free shipping if the shipping rate exceeds this amount.
  • Eligible countries: Select the countries where free shipping can be applied.

Detailed instructions are available in this guide on setting up free shipping.

Free shipping rule is available starting from the Entry plan.

Growave - Rewards - Ways to Redeem - Free shipping


Free product

This feature enables customers to redeem a free product using their points. You can set up this reward as follows: define a discount title, click the "Browse" button to add the product, specify the points required for redemption, and set the discount value.

Learn more about the free product reward type.

Free product rule is available starting from the Entry plan.

Growave - Rewards - Ways to Redeem - Free product


Gift card

Growave allows customers to exchange points for gift cards (available starting from the Growth plan).

Growave - Rewards - Ways to Redeem - Gift card value

Customers can find gift cards and redeem them for points in the Rewards widget:

Growave - Rewards - Ways to Redeem - Gift card - Rewards widget

Growave will generate a gift card code that customers can copy and apply at checkout.

Learn more about creating and setting up Gift card rewards.

NOTE: If customers don't have enough points to redeem a discount, they will see the "View actions to earn points" button which redirects them to the "How to earn points" section in the Rewards widget.


Additional settings

There are several additional settings available for Amount discount, Percentage discount, and Free shipping discounts.

NOTE: Additional settings for the Free product discount are limited to customer tags, discount lifetime, and prefix. Gift card does not have any additional settings.

Allowed discount combinations

This feature lets your customers apply multiple types of discounts during checkout. You can combine different reward types with Order, Product, and Shipping discounts. Read more about discount combinations.

Growave - Rewards - Ways to Redeem - Discounts - Additional settings - Discount combinations

The discount combination feature is available in Growave 2.0 (for users who joined our app after January 22, 2024).

Discounts availability using tags

Add a tag to the customers in Shopify's "Customers" section and use the same tag in the discount settings. Only these customers will be able to use such a discount.

Growave - Rewards - Ways to Redeem - Discounts - Additional settings - Customer tags

Minimum purchase amount

The customer's order total must meet the minimum purchase amount defined here so that they can apply this discount.

Growave - Rewards - Ways to Redeem - Discounts - Additional settings - Minimum purchase price

Discount expiration in days

Set how many days the discount will be available and enable relevant reminders for customers.

Growave - Rewards - Ways to Redeem - Discounts - Additional settings - Discount lifetime and reminders

NOTE: Redeemed discount codes will remain valid even if the points redemption rule is deleted or eligibility settings are altered. They will work according to the settings at the moment of redemption.

Prefix for discount codes

Organize and track discount codes by adding prefixes. This helps manage and identify different promotions. The discounts under this rule will be generated with this prefix, for example, GW-KFKDPAKSMDLA.

Growave - Rewards - Ways to Redeem - Discounts - Additional settings - Discount Prefix


Growave's points redemption rules allow you to create unique rewarding experiences for your customers. From percentage discounts and free shipping to gift cards and free products, these rules help you encourage customer engagement and loyalty. By configuring options such as minimum purchase amounts, discount combinations, and eligibility tags, you can further tailor these rewards to fit your business needs.


For further assistance, please contact us at support@growave.io or via the chat icon in the bottom-right corner of your screen. We'll be happy to help with any requests or questions you have 🤗